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Leadership

Trudy Dai
Trudy Dai
President of Core Domestic E-commerce

Trudy Dai joined our company in 1999 as a member of the founding team. Since January 2022, she has served as president of Alibaba’s Core Domestic E-commerce, which currently comprises Greater Taobao (Taobao Marketplace, Tmall, Alimama), B2C Retail (Tmall Global, Tmall Supermarket, Tmall Luxury), Taocaicai, Taobao Deals and 1688.com.

Prior to her current position, from January 2017 to December 2021, Trudy was president of Alibaba’s Industrial E-commerce (formerly “B2B business”), which at the time comprised Alibaba.com, 1688.com, AliExpress, Taobao Deals as well as digital agriculture. She concurrently served as president of Alibaba’s Community E-commerce from March to December 2021. Trudy was chief customer officer of Alibaba Group from June 2014 to January 2017. She also served as senior vice president of human resources and administration of Taobao and Alibaba.com, as well as deputy chief people officer and chief people officer of Alibaba Group from 2009 to 2014. She was general manager of Alibaba.com from 2007 to 2008. Prior to that, she was vice president of human resources of Yahoo China and the first general manager of Alibaba.com’s Guangzhou branch, in charge of field and telephone sales, marketing and human resources in Guangdong Province. From 2002 to 2005, Trudy served as senior sales director of TrustPass.

Trudy received a bachelor’s degree in engineering from Hangzhou Institute of Electrical Engineering.

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